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The City Council of Cieza continues taking steps in the promotion of local commerce supporting the association that already has more than 160 shops.

The Association of Merchants of Cieza has received a subsidy amounting to 7,900 euros for the creation of a mobile APP for customer loyalty granted by the Ministry of Employment, Universities, Business and Environment of the CARM and coordinated by the Department of Commerce of the City Council of Cieza.

This APP aims to carry out marketing activities aimed at customers, among which are contests, discounts and promotions, as well as campaigns and events that the association makes jointly with the Department of which María Jesús López is the owner Brown.

The mobile application is now in the commercial registration phase, and will be presented in the coming weeks so that the neighbors know it and can download it.

López Moreno has said that "this app is another step for the professionalization of local commerce and a push for the association to strengthen."

The mayor responsible for trade has commented that "the line of work of the council with the association remains to continue with the close relationship between administration and organization, in order to continue to boost consumption in Cieza and grow small shops".

The councilor says that "without the interest of businesses to move forward it would be impossible to have achieved all the achievements so far and therefore I congratulate the Association of Commerce of Cieza for this new success and encourage all those who do not yet belong to this association to be part of it, since the benefits are many. "

And, the Department of Commerce creates commercial campaigns and organizes events to strengthen businesses at key moments for merchants, such as Christmas campaigns, Easter, Outlet, Flowering, and the great event framed in the Flowering Tourism Plan, "The Night in Rosa".

Next month, one of these appointments will take place in Cieza with the celebration of the XI Outlet in which the Department and Association come together to encourage purchases among customers.

Source: Ayuntamiento de Cieza